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2026 Shortlist

Paid Media Campaign of the Year

CNS Media & Port Lympne & Howletts

— Wild Summer

Common Ground & Hyland

— Scaling Enterprise Demand While Slashing CPL

Exceed & Cooksmill

— It’s heating up in the Cooksmill kitchen

Fueld & GolfClubs4Cash

— Generating £10m+ Revenue for Under £600k Additional Investment

Fueld & Quicksilver Scientific

— Doubling ROAS at Half CPA with 10x Market Share

Public Nectar & OTTY Sleep

— Scaling a Hybrid Mattress Brand to 8 Figures

Space & Time & WOLF 1834

— Annual Winter Sale: Scaling Luxury

TUI

— Happy Bags

Paid Social Media Campaign of the Year

Connective3 & Bed Kingdom

— A Dream Performance – Increasing ROAS by 153% with Smarter Catalog Ads

Lifeblood & Years.com

— Building the UK's Fastest Growing Pet Brand

Public Nectar & OTTY Sleep

— Using Paid Social & Creative to scale a hybrid mattress brand to 8-figures

The Media Image & Hask Beauty

— Breaking the Algorithm: How Hask Beauty’s UGC Revolution Redefined Brand Awareness

Paid Search Campaign of the Year

Common Ground & Arts University Bournemouth

— Making Niche Courses Famous

Genie Goals & Bird & Blend

— Brewing 20% New Customer Growth via Advent Calendars

Lever Digital & Saddle Skedaddle

— Transforming Paid Search for Scalable Revenue

Propellernet & Kuoni

— 2025 Turn of Year: Search Innovation for Travel Growth

B2B Campaign of the Year

Common Ground & Hyland

— Scaling Enterprise Demand While Slashing CPL

Evoluted & IQPC

— Operational Excellence in Paid Media

Screaming Frog & Bridewell

— Securing Paid Performance

StrategiQ & Eastnets

— PPC Insight Delivers Global Clarity

TIDAL & British Fossils

— Fossil Fuelled Growth

B2C Campaign of the Year

Connective3 & AliveCor

— Heartbeat of Success: Driving Growth in a Restricted Health Category

Evoluted & Supplement Hub

— Supplementing Success, Sustaining Growth

Retail Campaign of the Year

Connective3 & Barker & Stonehouse

— Overstock to Overachievement – Paid Media that delivered beyond expectation

Embryo & Hombase

— Project Phoenix

Evoluted & Supplement Hub

— Supplementing Success, Sustaining Growth

Finance Campaign of the Year

mFuse Agency (WPP Agency) & Virgin Money

— Virgin Money’s Journey to Demand-Led Growth

Route Agency & Darlington Building Society

StrategiQ & Eastnets

— PPC Insight Delivers Global Clarity

Real Estate & Property Campaign of the Year

There is no shortlist for the category, the winner will be announced at the award ceremony.

Lead Gen Campaign of the Year

Common Ground & Hyland

— Scaling Enterprise Demand While Slashing CPL

Exceed & JADE Windows

— Lead Storm

Lead Genera & HGV Learning

— Scaling up from £5k ad spend a month to £35k ad spend a month

Lever Digital & Saddle Skedaddle

— Transforming Paid Search for Scalable Revenue

Magnetize & Aura

— Setting a New Standard in Funeral Plan Lead Gen

StrategiQ & Eastnets

— PPC Insight Delivers Global Clarity

FMCG Campaign of the Year

There is no shortlist for the category, the winner will be announced at the award ceremony.

Local Campaign of the Year

CNS Media & Port Lympne & Howletts

— Wild Summer

Route Agency & Darlington Building Society

— Community Saving

Charity / Not for Profit Campaign of the Year

Fueld & Young Epilepsy

— Raising Seizure Awareness with a Charity Video Campaign

Gumpo & Amnesty International

— Charity PPC Campaign

Propellernet & Dogs Trust

— Driving Sponsorship Growth & Efficiency Through Smarter Search

Push & Muslim Hands

— Ramadan 2025 Fundraising Campaign

Swype® & Foster4

— Landmark Unified Local Authority Foster Care Recruitment Campaign

Hospitality Campaign of the Year

There is no shortlist for the category, the winner will be announced at the award ceremony.

Best Integrated Paid Media Campaign

Absolute Digital Media & Stelrad

— Heating the Future of Search

Genie Goals & Seol & Gold

— The Golden Stack. Layering Paid Channels to Drive 13% Revenue Growth

Propellernet & Inghams Lapland

— Driving High ROAS Through a Multi-Touchpoint Programmatic Strategy

Propellernet & Panasonic

— Driving B2B Awareness of Green Impact

Push & Breakroom

— Breakroom USA Launch

Screaming Frog & Bridewell

— Securing Paid Performance

StrategiQ & The Electrical Safety Council

— Programmatic Power Meets Social Impact

Best Use of Amazon Ads

There is no shortlist for the category, the winner will be announced at the award ceremony.

Best Use of Snapchat Ads

There is no shortlist for the category, the winner will be announced at the award ceremony.

Best Use of TikTok Ads

Performics at Starcom & Samsung UK

— Galaxy Live & Direct: How Samsung Built a New Revenue Stream with TikTok Shop

The University of Manchester, Science & Engineering

— Civil Engineers Made This

Best Use of Video

Fayrli & The Fitness Group

— Short-Form Without Shortcuts

Push & Fantasy Football Hub

— The AI-Video Engine: Powering FPL's Record Sign-Ups

Best Use of Data

59A & Utility Warehouse

— Upper Funnel Regional Acquisition Campaign

Magnetize & Aura

— Setting a Data-Driven Standard in Funeral Plan Lead Gen

RiseUp Agency & Chummys Bakery

— Sweet Synergy Data Driven Growth Engine

StrategiQ & Oak Tree Mobility

— Harnessing Data Intelligence to Drive Growth

T&P (WPP Media Agency) & Toyota

— Toyota’s Shift to Value-Based Bidding for High-Intent Automotive Leads

The Media Image & BuzzRx

— Prescription for Performance: A 47% CAC Breakthrough

Ziggy & Canon

— Data as an Operating System: How Canon Europe Orchestrated €9M Pipeline Growth Across 16 Markets Through Enterprise-Grade Data Infrastructure

Best Use Of LinkedIn Ads

There is no shortlist for the category, the winner will be announced at the award ceremony.

Best Use of Attribution

Lifeblood & Years.com

— Building the UK's Fastest Growing Pet Brand

Push & The Education Group

— UWS Student Find

StrategiQ & Oak Tree Mobility

— It’s Always Attribution

Ziggy & Canon

— Data-Driven Precision: Transforming Canon Europe's Pipeline with Attribution Excellence

Emerging Talent Award

There is no shortlist for the category, the winner will be announced at the award ceremony.

In-House Paid Media Team of the Year

There is no shortlist for the category, the winner will be announced at the award ceremony.

Start-Up Paid Media Agency of the Year

Exter Media

Magnetize

— The PPC Growth Formula for Service Businesses

Small Paid Media Agency of the Year (25 and under employees)

There is no shortlist for the category, the winner will be announced at the award ceremony.

Large Paid Media Agency of the Year (26+ employees)

Connective3

The Media Image

Collaborative Campaign of the Year

One-Two Digital & Growth Society & Stellar

— A Chef's Kiss Partnership

Space & Time & AJ Products

— Match Made in Heaven

Shopping Ads Campaign of the Year

Addesu & Maison Flâneur

— Furniture Meets the Future: AI-Powered Feeds That Convert

Adsmith & Arthur Beale

— Sailing Past The Competition

Embryo & Holloways of Ludlow

— Premium Shopping at Scale

Public Nectar & Sonno

— Scaling a Premium Bed Brand to 7-Figure months with Google Shopping Ads

RiseUp Agency & Masters of Mystery

— The Global AI-Fuelled Mystery Engine

Smarter Ecommerce & Shade Station

— What if Growth Had No Borders? How Shade Station grew revenue by 57% YoY internationally with the help of Google PMax

Travel/Leisure Campaign of the Year

Accord Marketing & Fred. Olsen Cruise Lines

— Cruising Smarter: AI Innovation Driving Summer Success

Loop Digital & Gigasure

— Start Up Launch (Paid Search at Scale)

One-Two Digital & eurochange

— Exchanging Investment for Impact

Propellernet & Inghams Lapland

— Driving High ROAS Through a Multi-Touchpoint Programmatic Strategy

Propellernet & Kuoni

— 2025 Turn of Year: Search Innovation for Travel Growth

Starlight Digital & Big House Experience

— Transparent & Scalable Profit

T&P (WPP Media Agency) & National Express

— Harnessing AI-Powered Solutions for Growth

TUI

— Happy Bags

eCommerce Campaign of the Year

Absolute Digital Media & The Swallow Co

— Elevating Premium Wellness

Evoluted & Supplement Hub

— Supplementing Success, Sustaining Growth

Exceed & Miina Books

— Not Their Last Chapter

Fueld & Quicksilver Scientific

— Doubling ROAS at Half CPA with 10x Market Share

I-COM & Best of British Beer

— 2025 Growth

Lifeblood & Years.com

— Building the UK's Fastest Growing Pet Brand

Loom Digital & Infinity Motorcycles

— Summer Ride Out Multi-Channel Campaign

One-Two Digital & Stellar

— Cooking up some Stellar Results

Public Nectar & Sonno

— Scaling a Premium Bed Brand to consistent 7-Figure months.

RiseUp Agency & Chummys Bakery

— Sweet Synergy Paid Media Growth Engine

Best Use of Meta Ads

Connective3 & Max Spielmann

— A creative-first approach to finding incrementality

Embryo & Harvey Norman

— Zero to Hero

Lifeblood & Years.com

— Building the UK's Fastest Growing Pet Brand

Push & Fantasy Football Hub

— FPL Pre-Season 2024: Meta Creative Diversification Engine

Travel Chapter & Holidaycottages.co.uk

— Turning Joy into Performance

Best Use of Automation

Compare My Move

— The Precision Pivot: Real-Time Geo-Inventory Google Ads Automation

Havas, Squared.io & The University Of Law

— AI Meets IQ: How Smart Automation Drove Smarter Growth

RiseUp Agency & Masters of Mystery

— The Global AI-Fuelled Mystery Engine

TIDAL & Perfume Direct

— Launch of the Fakefluencers

Best Use of AI In Paid Media

Addesu & Maison Flâneur

— Furniture Meets the Future: AI-Powered Feeds That Convert

Exceed & Vasken

— Sink Smart

Havas, Squared.io & The University Of Law

— AI Meets IQ: How Smart Automation Drove Smarter Growth

Mabo & Trekitt

— Beyond Manual: How AI Unlocked 70% Revenue Growth

Public Nectar & The Cruise Maps

— Using a fully integrated AI creative workflow to grow Cruise Maps to 7-Figures.

Smarter Ecommerce & River Island

— SmartScoreAI in Action: How River Island Drove +34% Revenue Growth.

TIDAL & Perfume Direct

— Launch of the Fakefluencers

Zenith UK, Three & Squared.io

— When Brand Safety Meets Performance

Paid Search Technology of the Year

Profitperclick.ai

— Redefining the meaning of PPC, from Pay Per Click, to Profit Per Click.

Smarter Ecommerce & River Island

— smec Campaign Orchestrator

Squared.io

— Redefining PPC success through Integrated AI

Innovation Awards

Profitperclick.ai

— Redefining the meaning of PPC, from Pay Per Click, to Profit Per Click.

MediaGo

— SmartBid 3.0

Smarter Ecommerce & Shade Station

— smec Campaign Orchestrator

Squared.io

— Redefining brand safety in PPC through Integrated AI

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Testimonials

“Being nominated for this award was already an incredible achievement for us, but taking home the award is something we’re immensely proud of. It truly validates our hard work, energy, and enthusiasm for what we do. We’ve had some really tough setbacks in the last couple of years, but instead of holding us back, we’ve pivoted and moved forward on our strongest foot. We can’t wait to power through 2024!” Julia Symonds, Co-Founder
outbloom
“Winning the Best Use of Amazon Ads at the 2024 UK Paid Media Awards is a tremendous honour for us at Fluid Marketplaces. It underscores our commitment to excellence and innovation in the digital marketplace, and celebrates our success in driving significant growth for our clients like Le Col. This accolade not only validates our strategic approach but also inspires us to continue pioneering in the ecommerce space.” Adam Hindle, Managing Director
Fluid Marketplaces
"Being recognised at the UK Paid Media Awards is the ultimate validation of Happy Yolk’s collaborative work with Pooky Lighting. Our laser-focused targeting, creativity, and comprehensive strategy generated top-notch leads and ROI, propelling our campaign into the spotlight as a worthy contender. We’re thrilled to be in the running and to be among so many great agencies."
Happy Yolk
“We’re delighted to have been shortlisted for the UK Paid Media Awards due to its prestigious nature and standing in the digital marketing world. We feel that being shortlisted for awards like this is a testament and culmination of the hard work that has been put in by both our team and our clients.” Seb Dean, Managing Director
Imaginaire
"After taking home gold last year for Best Integrated Paid Media Campaign, we decided to throw our hat in the ring again this year. We also saw success at the UK Search Awards 2023 whereby we took home Best Low Budget PPC Campaign and Best Integrated Campaign. Following a very busy year with huge client wins and impressive performance results produced quality material to work with for our entries. As a boutique agency we pride ourselves on our dedication and diligence to each client relationship and the clients from our nominated campaigns – The Online Lighting Store and Supersoil were ecstatic to hear of the recognition of the joint efforts."
GrowWeb
Awards Ceremony
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