Congratulations to our 2022 UK Paid Media Awards finalists.
Paid Media Agency Led Campaign Of The Year
CTI Digital & Drinkaware Trust – Delivering 127% over target on helping users understand their drinking behaviour
CTI Digital & Right at Home – 55 homecare offices achieving a 143% increase in enquiries
Hello Earth Agency & Empowered by Ashley – Launch and Donation Campaign
Impression & Rutland Cycling – Turning it up a gear
Launch & Argyll – Driving office enquiries during the work-from-home mandate
Lets Run Social & CB Heat Pumps – A 72-Hour, Million-Pound Campaign
Mustard Media & From the Fields – Selling over 40,000 tickets in 48 hours
PushON & Silver Cross – digital diversification
s360 & Kia – Capitalizing Market Share Through Paid Media
StrategiQ & Jurassic Fibre – Setting Fibre To The South West
The SEO Works & Hunt Office – Growing share in a new market
The Social Shepherd & Passenger Clothing
Paid Social Campaign Of The Year
After Digital & Ellers Farm Distillery – 1K Subscriber Campaign
Canine Cottages (part of The Travel Chapter) – Canine Critics
Coast Digital & Debenhams – Womenswear Winter Campaign
Fluid Commerce & Evo Nutrition – Facebook to Amazon New Product Launch
Mindshare & KFC – Let it flow
Mindshare UK & M&S Food – Collection Launch
Mindshare UK & M&S Food – This is not just any award entry
ROAST & CCUK – Get It Right (From a Genuine Site) Campaign
s360 & Camille Brinch Jewellery – How to Generate 8,865 Purchase-Ready Leads in 18 days with TikTok Conversion Ads
s360 & Kia – Capitalizing Market Share Through Facebook & Instagram
The Social Shepherd & Passenger Clothing – Paid Social Growth
Shopping Ads Campaign Of The Year
The judges were really impressed by the standard of entries in this category and have therefore decided to award a Silver and Gold.
Bring Digital & Long Tall Sally – Taking Paid Search to New Heights
Digital Ethos & VIP Bottles – How Shopping Ads Saved Christmas
Glass Digital x Denby Pottery – Delivering £424,390 (+78%) revenue growth
Loud Mouth Media & The Online Lighting Store – Flicking the Switch on Shopping Ads
Mediaworks & Beanies Flavour Co. – Instant Coffee and Instant Results With Double Conversions and Revenue
Reeyap & Snag Tights – Clothes that fit.
Paid Search Campaign Of The Year
Aira & Sodexo Engage – Maximising High Converting Leads in a Competitive Market
Bring Digital & Long Tall Sally – Taking Paid Search to New Heights
Exposure Ninja & Regain Hearing – Unblocking Lead Flow!
Gemma Purnell – Exceeding lead expectations for startups in niche industry campaigns
Havas Media, Innocean & Squared.io – Driving Performance for Kia UK
Impression & Topps Tiles – Testing new ways to get to the Topp
KMG & Cerulean Health – COVID 19 Testing
m/SIX & TalkTalk – Supercharging Sales with Value Using LTV
Online Marketing Gurus & Macquarie Data Centres – Data you can trust to fuel campaigns you love
StrategiQ & Jurassic Fibre – Setting Fibre To The South West
Summit & Joules – A Record Breaking Partnership
The SEO Works & LGC – Using Search to Reach a Global Audience
Travel / Leisure Campaign Of The Year
Anicca Digital & Leicester City Council – Diwali ‘Big Shop’
Artefact & Hertz – Supercharging Micro-Conversions
D3 (Data-Driven-Decisions) & Traveline-Cymru – Keeping Healthcare Moving
Merkle & Hilton – Tackling travel cliches with TikTok
StrategiQ & Jacada Travel – Harnessing Data To Drive 2813% ROAS
Retail Campaign Of The Year
Adtrak & Morplan – Simplicity, Visibility & Performance
Aira & French Florist – Taking a local brand national with Google Search & social media
Bring Digital & Cotton Traders – Autumn/Winter Paid Social Campaign
ClickThrough Marketing & Renault Retail Group – Accelerating lockdown profits with Google’s Performance Max
Crafted & Turnbull & Asser – Promoting luxury over promotions
Digital Ethos & VIP Bottles – How Automation Saved Christmas
Exposure Ninja & The Tool Store Canada – Sawing through CPA
Impression & Aktiia – Success under pressure
Loud Mouth Media & Total Hockey – Making Audiences Give A *Puck*
Mediaworks & Dune London – Doubling Revenue During the Most Competitive Online Sales Period in History
Mindshare UK & KFC – Let it flow
Mindshare UK & M&S Food – Collection Launch
Finance Campaign Of The Year
The judges were really impressed by the standard of entries in this category and have therefore decided to award a Silver and Gold.
Mediaworks & Metro Bank – How We Digitally Transformed Metro Bank’s Customer Acquisition Strategy
MG OMD & Intuit QuickBooks – A Year of Exceptional Efficiency
PushON & Claro Money – Worth the Wait
Receptional & Killik & Co – Hyper-targeting High-Net-Worth Individuals Delivers Returns for This Wealth Manager
Local Campaign Of The Year
The judges were really impressed by the standard of entries in this category and have therefore decided to award a Silver and Gold.
Anicca Digital & Leicester City Council – Diwali ‘Big Shop’
Exposure Ninja & MCS Cleaning – Cleaning Up!
Exposure Ninja & Regain Hearing – Unblocking Lead Flow!
Fluid Commerce & NL Commercials – Back With a Bang
LOCALiQ & Diverse Care – Make Children’s Lives Better
Semetrical & OnTheMarket – Moving with a Changing Property Market
StrategiQ & Jurassic Fibre – Setting Fibre To The South West
Charity Campaign Of The Year
Crafted & MSF UK – Afghan Crisis Appeal 2021
Impression & Cancer Research UK – Keeping research going
Best Integrated Paid Media Campaign
The judges were really impressed by the standard of entries in this category and have therefore decided to award a Silver and Gold.
Anicca Digital & Leicester City Council – Diwali ‘Big Shop’
Booster Box & Treatwell – Dynamic Keyword Management on Brand Campaigns with SERP Integration
Gravytrain & mycarcheck – Driving brand for a driving Brand
Hello Earth Agency & Empowered by Ashley – Launch and Donation Campaign
Impression & Abigail Ahern – an AA-OK strategy to drive cyber sales
KMG & Cerulean Health – COVID 19 Testing
Launch & Argyll – Driving office enquiries during the work-from-home mandate
Loud Mouth Media & BES – Clear the Pipes for Profitable Performance
Mindshare UK & KFC – This Christmas give the gift of Gravy!
Receptional & Bright Horizons – Back to Pre-School: Hyper-Targeting Parents in a Post-Pandemic World
s360 & Kia – Capitalizing Market Share Through Paid Media
The Social Shepherd & Passenger Clothing – Paid Media Growth
Best Use Of LinkedIn Ads
Receptional & Killik & Co – Leveraging LinkedIn Ads To Reach High-Net-Worth Individuals
Spindogs & 20Twenty – Course Lead Campaign
Best Use Of Facebook / Instagram Ads
Lets Run Social & CB Heat Pumps – A 72-Hour, Million-Pound Campaign
Mindshare UK & KFC – This Christmas give the gift of Gravy!
Mindshare UK & M&S Food – Collection Launch
Online Marketing Gurus & Cachia – The secrets behind a 22:1 ROAS Black Friday campaign
s360 & Kia – Capitalizing Market Share Through Facebook & Instagram
The Social Shepherd & Passenger Clothing – Facebook / Instagram Growth
Best Use Of Snapchat Ads
There is no shortlist for this category. The winner will be announced on Tuesday 19th April
Best Use Of Tiktok Ads
Merkle & Hilton – Tackling travel cliches with TikTok
Mindshare UK & M&S Food – This is not just any award entry
s360 & Camille Brinch Jewellery – How to Generate 8,865 Purchase-Ready Leads in 18 days with TikTok Conversion Ads
Best Use Of Video
Aira & Elysium – Finding talented healthcare professionals with the use of video campaigns
Mindshare UK & M&S Food – Collection Launch
Mindshare UK & M&S Food – This is not just any award entry
Perspective Pictures – An Ad Selling You Ads
Best Use Of Data
Aira & Sodexo Engage – Using Data to Maximise Highly Qualified Leads
Booster Box & Treatwell – Statistical Campaign Clustering with Python to optimize multiple accounts on Search Ads 360
Kinase, Cubed & Lovehoney – Testing Cubed’s AI Attribution to Increase Profits
Launch & IMSM – Supercharging leads with a global data-driven strategy
m/SIX & TalkTalk – Supercharging Sales with Value Using LTV
MG OMD & Specsavers – LAF2
Performics @ Starcom & Ancestry – OneSearch Gives One Vision To Ancestry
Reflect Digital, StackAdapt & Opayo – Reflect Digital & StackAdapt Crunch The Numbers For Opayo
s360 & Kia – Capitalizing Market Share by focussing on attention
StrategiQ & Jurassic Fibre – Setting Fibre To The South West
Best Use Of Attribution
Kinase, Cubed & Lovehoney – Testing Cubed’s AI Attribution to Increase Profits
StrategiQ & Jacada Travel – Harnessing Data To Drive 2813% ROAS
Best Use Of Automation
The judges were really impressed by the standard of entries in this category and have therefore decided to award a Silver and Gold.
AYKO & Ladderstore – Using First Party Data & Automation To Drive a 344% Increase in Revenue
Booster Box & 24ORE Business School – How to Foster Awareness, Lead Generation and Sales with a Chatbot
Digital Ethos & VIP Bottles – How Automation Saved Christmas
LOCALiQ & Sidey – Sidey XMO (Cross Media Optimization)
m/SIX & National Express – Bringing Automation using Inventory Management
Mindshare & KFC – Let it flow
Performics @ Starcom & ASICS – Sunrise Minds
Reprise Digital & Canada Goose – A Weatherproof Performance Strategy
s360 & Kia – Capitalizing Market Share through algorithms
Paid Search Technology Of The Year
MG OMD & Specsavers – Brand Protection Feed
Skai
Squared.io – Google Ads. Automated.
Innovation Award
Bant.io – The scientific method to acquire B2B customers
LOCALiQ – Cross Media Optimization (XMO)
Snowplow Analytics – Snowplow BDP
Squared.io – Google Ads. Automated.
The Search Monitor – Vehicle Listing Ads Monitoring
Rising Star Award
Catalina Cismaru – Bant.io
Chris Turner – Aira
Joey Stevens – The Social Shepherd
Jordan Munton – Anicca Digital
Lee Gannon – Receptional
Olivia Green – ClickThrough Marketing
Poppy Mace – StrategiQ
Start-Up Paid Media Agency Of The Year
There is no shortlist for this category. The winner will be announced on Tuesday 19th April
Small Paid Media Agency Of The Year (Under 25 Employees)
In Digital
Launch
Loud Mouth Media
The Social Shepherd
Large Paid Media Agency Of The Year (26+ Employees)
The judges were really impressed by the standard of entries in this category and have therefore decided to award a Silver and Gold.
Aira
Bring Digital
Crafted
Fluid Commerce
RocketMill
Space & Time
In-House Paid Media Team Of The Year
There is no shortlist for this category. The winner will be announced on Tuesday 19th April