Congratulations to our 2021 UK Biddable Media Awards finalists.
Biddable Agency Led Campaign Of The Year
Anicca Digital & NHS – Using paid media to ensure participation from minority and “hard-to-reach” communities for a new hospital
Digital Ethos & Swift Direct Blinds – A Swift Increase in Sales
Glass Digital & Denby – Google Ads Campaign
Liberty Marketing & Pure Property Finance – Unlocking Search Innovation During a Lockdown
Semetrical & OnTheMarket – Climbing the Paid Media Property Ladder
Paid Social Campaign Of The Year
Anicca Digital & NHS – Using paid media to ensure participation from minority and “hard-to-reach” communities for a new hospital
Canine Critics by Canine Cottages (part of The Travel Chapter)
Loud Mouth Media & GT Omega – Stay Ahead of the Game
Reload Digital & Emma Bridgewater – ‘Feels Like Home’ campaign
Sage – #BossIt2021
Space & Time and OceanSaver – Plastic Free July
Starcom & Samsung – #DanceAwesome TikTok Challenge
Starcom & Samsung – #FromMyWindow Galaxy S20 Launch
Starcom & Samsung – #SayYesToGalaxyBuds
Vodafone – iPhone 12 Launch
Display Campaign Of The Year
Aira & Hagerty – Reaching The ‘Ones Who Got Away’ With Discovery Ads
Vodafone – Vodafone Black Friday
Shopping Ads Campaign Of The Year
Digital Ethos & VIP Bottles – Making Every Shot Count
Exceed & Berry Bouquets – Eating Up The Competition
Glass Digital & Denby – Google Shopping Campaign
Groundswell & Donaghy Bros – Maximising Profit via Google Shopping
Impression & Topps Tiles – Topp of the Shopps
Ortus & Moda in Pelle – Best Foot Forward
Paid Search Campaign Of The Year
Clicky Media & Toad Hall Cottages – Record leap in growth
DemandMore & Pure Sports Medicine – Boosting enquiries for London’s leading sports medicine chain
Digital Ethos & Swift Direct Blinds – A Swift Increase in Sales
Glass Digital & Denby – Google Ads Campaign
Impression & Marmalade – Consolidation is Key: Data-Driven Learnings from Learning Drivers
Liberty Marketing & Pure Property Finance – Unlocking Search Innovation During a Lockdown
OMD UK & SSE – Search Innovation in 2020
Reflect Digital & Opayo – Stay Alert. Control CPA. Save Conversions.
SINE Digital – Cool Camping 2020
Travel Chapter (home of Holidaycottages.co.uk) – The Search for Success
Travel / Leisure Campaign Of The Year
Aria Resorts & Launch Online – Selling holidays in a pandemic
OMD UK & Caravan & Motorhome Club – 2020: Thriving in a COVID Crisis
Retail Campaign Of The Year
DemandMore & Tech 21 – Driving performance for a global phone protection brand
Digital Ethos & Swift Direct Blinds – A Swift Increase in Sales
Digital Ethos & VIP Bottles – Making Every Shot Count
Enjoy Digital & Mattress Next Day – Cashing in on a good night’s sleep
Neo Media World & Nestlé – Carnation Digital Transformation: For Old Times Bake
Glass Digital & Denby – Google Ads Campaign
Groundswell & Donaghy Bros – Maximising Profit via Google Shopping
Havas Media & giffgaff – Driving Online Growth Through Best in Class Tech Maturity
Impression & Abigail Ahern – Black Friday: A Premium Promotion
Loud Mouth Media & Harry Corry – Curtains up on incredible online sales growth
Finance Campaign Of The Year
Impression & Marmalade – Driving in the right direction for growth
Liberty Marketing & Pure Property Finance – Unlocking Search Innovation During a Lockdown
OMD UK & Barclays – Barclays LifeSkills
Reflect Digital & Opayo – Stay Alert. Control CPA. Save Conversions.
Local Campaign Of The Year
Anicca Digital & NHS – Using paid media to ensure participation from minority and “hard-to-reach” communities for a new hospital
MRS Digital & Shuttercraft – One Brand, 23 Successful Businesses
Broadplace Advertising for Sandown Group
DemandMore & Harvey Jones – Breaking Records
Charity Campaign Of The Year
Havas Media & giffgaff – giffgaff Black Friday 2020
OMD UK & NSPCC– Letter From Santa
Route Agency & The Union – Advancing prevention during adversity
Starcom & Choose Love – Choose Love This Christmas
Starcom & Kraft Heinz – Heinz | Magic Breakfast
Starcom, Purpose & United Nations; Verified – Tackling Misinformation: the COVID-19 Infodemic
Best Integrated Biddable Campaign
Adido & Ordnance Survey – Record breaking revenues
Anicca Digital & NHS – Using paid media to ensure participation from minority and “hard-to-reach” communities for a new hospital
Exceed & Berry Bouquets – Eating Up The Competition
Glass Digital & Denby – Google Ads Campaign
Itineris & RAF Museum – Christmas Ecommerce Campaign
Loud Mouth Media & BES – Fixing a leaky search strategy
OMD UK & McDonald’s – Global My McDonald’s App
Republic of Media, The Scottish Government & Parent Club – Here For You
Space & Time and Taylor Wimpey – Not all housebuilders are equal
Wavemaker & Bungie – Destiny 2: Beyond Light Launch
Best Use Of Linkedin Ads
Admincontrol & Modern – The Secret Success of Boards
Aira & Intentionet – Building Connections & Conversions Via Linkedin Ads
Best Use Of Facebook / Instagram Ads
Anicca Digital & NHS – Using paid media to ensure participation from minority and “hard-to-reach” communities for a new hospital
Broadplace Advertising for Indulge Yourself – The Good Food Network
Fluid Commerce & Lakeland Leather – Autumn/Winter Product Launch
Starcom & ASICS – Winning the UK’s Race for Freedom
Best Use Of Amazon Ads
Fluid Commerce & SousVideTools
Havas Market & Pernod Ricard UK – Raise A Glass To Accelerated Amazon Growth
Starcom & Samsung – Gaming Monitors
Vodafone & Tajj Zeb – VOXI BAU
Best Use Of Snapchat Ads
Havas Media & BBC – Little Mix, The Search
Vodafone In-House Biddable Team & VOXI – Be Endless
Best Use Of Tiktok Ads
Havas Media & O2 & VCCP – O2 Bubl Dance
Impression & Marmalade – Test Driving Tik Tok Ads
Sage – #BossIt2021
Best Use Of Video
MVF – Audiologist Animation
Neo Media World & Sage – Sage Boss It Winter Sale
Best Use Of Data
Incubeta & Laithwaite’s Wine – (Pub) Crawling Amazon for Laithwaites Success
Incubeta & Superdrug – A Cut Above the Competition
MediaCom & Tesco – Making more digital decisions powered by first party data
MVF – Matched Percentage
Neo Media World & Mazda UK – The Engine Driving Bidding Efficiencies and Sales Through Lead Scoring
Ortus & Moda in Pelle – Best Foot Forward
Semetrical & OnTheMarket – Using Automation, Data Feeds & Big Data To Grow a Leading UK Property Portal
StrategiQ & Jacada Travel – Don’t Stop Believing: A Data-Driven Journey Out Of COVID
The British Council & Net Natives – Test, Learn, Action: How Brexit impacts European students’ study behaviours
Toolstation, Kinase & Kenshoo – Driving Growth By Bidding To Profitability, Not Revenue
Best Use Of Attribution
Jaywing & Mazda – Driving Marketing Efficiencies One Customer Journey At A Time
StrategiQ & Jacada Travel – Don’t Stop Believing: A Positive Attribution Journey
Best Use Of Automation
Digital Ethos & VIP Bottles – Making Every Shot Count
M.i. Media & 32Red – Hitting the jackpot with 32Red and 1st party data automation
OMD UK – Covid-19 Data Trend: Staying ahead of the curve
Pufferr with Hempfutures & New Bond Street Pawnbrokers
Space & Time and Countryside Properties – Using Scibids on programmatic campaigns
Spark Foundry – Settling The Biggest Debate In Search Marketing
Starcom & Samsung – Bid To Profit
Paid Search Technology Of The Year
MarinOne by Marin Software
Squared.io – Google Ads. Automated
TrueClicks – PPC Auditing & Monitoring built for Teams
Small Biddable Agency Of The Year (Under 25 Employees)
DemandMore
Fluid Commerce
Launch Online
Loud Mouth Media
Ortus
We Influence
Large Biddable Agency Of The Year (26+ Employees)
Impression
OMD UK Biddable Team
Semetrical
The Media Image
In-House Biddable Team Of The Year
Helping Hands – Marketing Team
Travel Chapter – Digital Media Team
Rising Star Of The Year (Under 25)
Jazzmin Berry – Campaign Hero
Lewis Dennett – Broadplace
Elliot Durham – Glass Digital
Erin Hobson – Broadplace